Pay Attention! ImageccessYou cannot focus your attention on your material and not your audience. That will defeat the purpose of presenting. I would not listen to someone reading words, yet I would listen to someone speaking generally from the heart. At a restaurant, if the food is bad, you usually would not finish the whole meal. If the food is good, but the delivery is bad, you would not be completely satisfied. Great food that has an amazing delivery would satisfied the customer or your audience. This will give you credibility and to gain the audience’s gratitude. Relevancy does play an enormous factor in presenting. This is the same for websites, television shows, radio shows, the news, and general conversation. The final attribute you should have is confidence. Walk in the presentation with a smile, and leave the presentation with a smile. There could not be a better feeling of accomplishment!

-Steven D. Jackson


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